The Story of Mobfox

From a young age, Mobfox has been empowering publishers and advertisers worldwide to succeed, by offering the best RTB technology of both worlds, with a brilliant SSP and exchange.

Mobfox from the beginning…

Mobfox was born at the dawn of mobile programmatic ad technology – circa 2010 in Austria.


Joining the Matomy Family

As time went on, Mobfox became so successful that they gained the attention of leading global media and advertising company, Matomy Media Group Ltd. (LSE: MTMY; TASE: MTMY.TA), who acquired the company and adopted Mobfox’s technology into its own family of advanced programmatic solutions in 2014.


Focus on Developers

In 2016, striving to create the ultimate experience for both advertisers and publishers, Mobfox devoted itself to becoming a publisher-first smarter monetization platform while it’s self-serve DSP grew and evolved into myDSP.

Mobfox Today

Combining the latest data-driven technology and dedicated service, Mobfox has developed a smarter platform that puts our publishers’ needs first. We pride ourselves on the integrity of our network and the quality of our product that enables publishers to get the most out of their mobile ad inventory in a transparent and user-friendly environment.

Your Team at Mobfox

Smart, tech-obsessed problem solvers who are dedicated to creating the best platform for simplified monetization and mediation make up your team.

Gil Klein

Managing Director

Gil has been with Mobfox since 2006, and has held a number of senior positions in the organization, including EVP of Media, SVP of Clients, and VP of Performance and Affiliate Sales.

Pamela Becker

VP Global Marketing

Pamela oversees the marketing for Mobfox. She previously led the marketing and communications at ironSource, myThings, and SafeCharge.

Kumaran Sambandam

VP Mobfox Exchange

With 12+ years of management experience in the advertising technology industry, Kumaran has done wonders building Mobfox’s ad exchange into a multi-million dollar success story.

Michael Ionita-Ganea

Director of Technology

Michael Ionita-Ganea leads the SSP R&D team and operations at our Vienna branch, and is the reason why Mobfox is so great at merging technology with business.

Anat Halbrecht

Director of Strategic Partnerships, North America

Anat leads our strategic supply partnerships team in North America and is an expert at driving app growth and building successful monetization strategies for app developers.

Osnat Koenig

Director of Supply Sales & Business Development

Osnat leads our sales team, and is a master at spreading the word about the awesome capabilities of Mobfox and building strong partnerships with our clients across the globe.

Amit Liss

Director of Supply Partnerships

At Mobfox for 5 years, Amit knows the ins & outs of the SSP world unlike any other. He’s an expert at making sure our publishers get the most out of every inch of their mobile ad inventory.

Ready to meet your team?