How All Goals Increased CPM
by 110% with Data-Enriched
Ad Requests

“Mobfox’s dedicated account managers are not only very attentive and
quick to respond, they are always working closely with us to optimize
our revenue. Their idea to enrich our ad requests with accurate gender
data brought a huge increase in demand for our app.”

Oguz Erkan, Product Owner, All Goals
  • 110

    avg. jump
    in CPM for
    enriched ads

  • 50

    increase in

  • Publisher

    BeSoccer operates the mobile application “Resultados de Fútbol” and several mobile websites providing real time soccer results from all the primary and secondary leagues worldwide.

  • Goal

    BeSoccer wanted to increase their ad revenue in LATAM using various ad formats – banners, interstitial and video.

  • Strategy & Activity

    BeSoccer integrated the Mobfox SDK and leveraged the Mobfox Autopilot to optimize their mediation and achieve their goals.

  • Increase Revenue

    During Q1 2018 BeSoccer’s eCPM grew by 50%, while their revenue increased by 184% compared to Q4 2017 in Spain, Colombia, Brazil, Mexico, Peru and Argentina.

Want to Grow Your Revenue Too?

Gain access to Mobfox’s full data offering by integrating the Mobfox SDK!