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“Working with Mobfox for a year and a half, we have seen a 5% growth in our invoicing. We highly recommend adding Mobfox to your programmatic activity!”

- Javier Gonzalez Bernal, Product Manager, BeSoccer
Publisher

BeSoccer operates the mobile application “Resultados de Fútbol” and several mobile websites providing real time soccer results from all the primary and secondary leagues worldwide. Created in 2013, the mobile app is one of the top three in the AppStore and Google Play Sports category in Spain. With one million users, 500 million monthly screen views, 28 million monthly sessions, the average session lasts 10 minutes.

Goal

BeSoccer wanted to increase their ad revenue in LATAM using various ad formats – banners, interstitial and video.

Strategy & Activity

BeSoccer integrated the Mobfox SDK and leveraged the Mobfox Autopilot to optimize their mediation and achieve their goals.

Results: 50% Increase in eCPM, 184% Higher Revenue

During Q1 2018 BeSoccer’s eCPM grew by 50%, while their revenue increased by 184% compared to Q4 2017 in Spain, Colombia, Brazil, Mexico, Peru and Argentina.